1) Connect to Klaviyo

When setting up your campaign, go to the Connect Email Service section and click on Klaviyo.https://s3.amazonaws.com/elevio-article-assets/56c3521d59cf1/56f5ed5630d7a_screen-shot-2016-03-25-at-100036-pm.png

2) Input Credentials

In order to get your API Key, login to your Klaviyo account and go to Account > Settings > API Keys. If you already have a Private API Key, copy it. If you don't have a Private API Key, click the Create API Key button, and then label your API Key ViralSweep so that you know what you're using it for. Copy the Private API Key it generates for you.

Add your Klaviyo API Key and click connect.https://s3.amazonaws.com/elevio-article-assets/56c3521d59cf1/56f5ed64db048_screen-shot-2016-03-25-at-100022-pm.png

3) Choose a list

Once you successfully input your credentials and click the connect button, we will reveal your Klaviyo lists. Simply choose a list from the dropdown menu and choose if you want to have double opt-in disabled (so Klaviyo does not send an email asking the user to confirm their subscription.

4) You're connected

That's it, you're all set. Your campaign is now connected to your Klaviyo account, and we will send data right into your Klaviyo list.

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FAQ

What data do you pass to Klaviyo?

ViralSweep will pass the following fields:
- First Name
- Last Name
- Email Address
- Address 1
- Address 2
- City
- State
- Zip Code
- Country
- Phone
- Birthday
- Referral URL
- Referring Source
- Tracking URL source (if a ViralSweep tracking link was used)

Tips

We will pass the users referral link through to Klaviyo automatically. If you want to dispatch your own emails to users from your Klaviyo account and include their unique referral link, you can use this parameter in your emails:

{{ person|lookup:'refer_link' }}

In addition, we will also pass through the $source as being from ViralSweep, and if you use our tracking links feature, we will pass through the source_name of the tracking link.

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Troubleshooting

If you have connected your sweepstakes to Klaviyo and email addresses are not being added to your list, these are the most common reasons as to why:

Email already in Klaviyo list
The email address entered into the sweepstakes may already be in your Klaviyo list, so it will not be added again.
Email already entered into ViralSweep
The email address entered into the sweepstakes has already been entered into the sweepstakes previously, so therefore it is not passed to Klaviyo. This can happen if you set up your Klaviyo integration after you have already entered the sweepstakes.
User did not opt-in
The user did not click the link in their double opt-in confirmation email that was sent to them. If they don't click that link, they won't be added to your list.
Delay in reporting
Klaviyo is having a delay in reporting. Try checking again in a few hours.

Disabling the double opt-in email

You have the ability to disable double opt-in so that email addresses are automatically added to your list without people having to confirm anything. To disable this, simply go to your Klaviyo list settings to disable it.

Changing the double opt-in email

Klaviyo has the double opt-in requirement in place in order to ensure that you are building an email list of high quality leads that want to receive emails from you. This is a necessary requirement to keep your spam complaints low so that you can have a high delivery rate. The standard double opt-in email that Klaviyo sends out is something you will want to tweak in order to have it apply to your giveaway, which will help increase your opt-ins.

Customize the double opt-in email
1) In your Klaviyo dashboard click 'Lists'
2) Click on the list that you want to edit
3) From the menu click 'Signup forms'
4) Click 'View All Forms & Pages'
5) Click on 'Email Confirmation'

Disabling double opt-in may not be the best thing for you. Keep an eye on your unsubscribe and spam complaint rates, as these numbers will usually go up if you turn off double opt-in.

We're here to help

Still having trouble with connecting to Klaviyo? Simply click the support or live chat icon to get in touch with us.